Posts

Showing posts from October, 2015
Image
5 Ways To Rock At Snapchat Marketing Posted on October 30, 2015 by  Dan Virgillito  in  Tips & Tricks  |  2 comments You’re acutely aware that every social media campaign that ticks by without decent numbers in engagement is another campaign of less impact. Fortunately, entrepreneurs and brands today can take their content experimentation beyond Facebook and Twitter when attempting to climb the engagement ladder. While major brands are shifting their allegiance to Instagram according to  a report , some are giving a thought to  Snapchat  – a social network that hasn’t been explored to a great extent. Why Snapchat deserves your attention? The platform offers a glimpse into the future of mobile marketing. Users can send texts or ‘snaps’ that arrive into the recipient’s inbox with a time limit. The sender decides how long the receiver has to view the content of the message (the range is between 1 to 10 seconds), after which the messa...
Image
Small Business Owners: Guide to Improving Your Website Presence With Google Search Console Posted on October 29, 2015 by  Joe Fylan  in  Tips & Tricks  |  13 comments Last spring Google re-branded Google Webmaster Tools to a name that was a little more user-friendly,  Google Search Console . Most small business owners are familiar with Google Analytics and setting up Google’s popular software is often one of the first things that a business owner will do upon launching a new site. They’re interested to see who’s visiting their site and what they are doing. What many business owners don’t realize is that before your website starts seeing results, you’ll need to make sure that Google has crawled, indexed and ranked your website. That’s where Google Search Console comes in. It’s Google’s way of communicating with website owners and helping them optimize their site in order garner maximum benefits from the world’s largest search engine. Google Se...
Image
Five of the Best WordPress Timeline Plugins Posted on October 28, 2015 by  Shaun Quarton  in  Tips & Tricks  |  9 comments With WordPress’s background as a pure blogging platform, the timeliness of posts has always been of interest to website visitors – the more recent the post, the more reliable the contents. Despite this, online audiences aren’t  only  interested in your latest content. Many visitors will spend hours, happily browsing through your blog’s back catalog of posts. And, because WordPress automatically dates your posts, visitors can follow your blog’s progress in its entirety – where you came from, the direction you took, where you’re currently at, and where you’re heading. This allows your audience to jump in and out of your posts, looking for the sections of your blog’s history that are most relevant to them. For example, if your blog has one thousand visitors/month, can you really relate to every strategy listed on a bl...
Image
Tip Jars: The 5 Best WordPress Donation Plugins That Work Posted on October 25, 2015 by  Tom Ewer  in  Resources  |  5 comments Not every WordPress site has products to sell. Although many can turn their blogs into a revenue stream by offering goods and services somewhere in the mix, there are various reasons you might not be in a position to do so. For example, you may not be running a commercial business. You could be managing a non-profit organization or have no current goods or services to monetize. Many designers, writers, and voluntary groups find themselves in this situation and need to explore alternative sources of income. Donations are one of the most common ways to do just that, and they can sometimes even be more effective than ads or sponsored posts. If your readers are ready to put their hands in their pockets, you just need to provide the means. In this article, we’ve gathered together five of the best WordPress donation plugins to he...