Infographic: The State of Content Marketing in 2015 February 2, 2015 | by Lauren Meir It’s a phrase marketers have been hearing for the past 15 years or so, ad nauseam: Content is King. And in 2015, it seems that content marketing still reigns supreme when it comes to the most commercially important digital marketing trend. Yet according to this infographic, the biggest challenge content marketers face is measuring content effectiveness, while an overwhelming 56% of marketers don’t have a content marketing strategy! That’s where data insights on content strategy come into play. Have a look at this amazing infographic on the state of content marketing, produced in collaboration with SimilarWeb, SmartInsights.com and JBH. It’s the perfect marriage between content marketing insights and practical advice, sure to help you create your best content marketing strategy yet. State-of-Content-Marketing-20151 The following two tabs change content below. Bio Latest Posts My Twi...
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16 Examples of Awesome Email Marketing Campaigns Written by Carly Stec | @ CarlyStec SHARE 259 in Share If you're reading this, you probably have an email address (or two, or three ...). In fact, you've probably been sending and receiving emails for years, and you've definitely received some questionable deliveries in your inbox. Whether they were unexpected, uninformative, or had a subject line tHaT wAs fOrmAtTeD liKe tHiS, we bet you didn't hesitate to direct them towards the trash, right? While email has managed to stand the test of time, many marketers have failed to update their strategies since its inception. So to ensure you're sending modern emails that warrant some of your recipients' precious time and attention, we've compiled a list of effective email examples to inspire your next campaign. And for help creating effective email marketing campaigns of your own, download our free guide here. 16 of the...
The 10 Most Important Things You Should Do Immediately After Installing WordPress Posted on August 6, 2015 by Joe Fylan in Tips & Tricks | 69 comments If you’re new to WordPress, this post will be right up your alley. Whether you’ve installed the world’s leading CMS through your hosting company’s auto-installer or are using the famous WordPress 5 Minute Install , you’re probably excited to get started. If you’ve picked out a theme here on Elegant Themes its probably time to start adding content to your website. But like most things in life, a little planning and preparation can go a long way. Spending some time working on the items in this list will help to make sure your site is set-up and working properly now and for the long run. We’re going to run through a laundry-list of items in this post. These are all tasks you should consider doing right out of the gate. For the most part, once they’re done you won’t have t...